JSM Music Goes Global - Creates Soundtrack for Fourth Annual Clinton Global Initiative

JSM Music Creates Soundtrack for Fourth Annual Clinton Global Initiative

AUSTIN, Texas--(BUSINESS WIRE)--JSM Music, the commercial music production giant responsible for thousands of commercials for some of the world’s biggest brands, is going “Global.” JSM Austin has created and donated 23 pieces of custom-scored music which will essentially comprise the soundtrack to the fourth annual Clinton Global Initiative conference in New York, September 21-25.

Joel Simon, CEO of JSM Music, says, “All of us at JSM are very proud to be involved in this endeavor. It is a very important grand mission and a supremely worthy cause. Regardless of ones partisan political affiliation, CGI stands on higher ground supporting a non-partisan unified world affiliation. Given the world climate we all currently live in, I felt lending our talent and resources was the least we could do to help.”

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BILLBOARD - JINGLES BACK IN FAVOR WITH ADVERTISERS - JSM MUSIC JOEL SIMON

Joel Simon, CEO/president of New York music production company JSM Music, sees the transition from the jingle to the music used in today's commercials as a reaction to the polished structure of the jingles of old. "What happened isn't that music changed. Those jingles were incredibly musical," he said. "The marketers, advertising agencies and the brands felt that it was time to grunge (or) dirty it up."

Today, music houses rarely, if ever, create what would be considered a traditional jingle. They're more likely to take a piece of contemporary music and customize lyrics that evoke the product. JSM Music, for example, does the music for Kay Jewelers ads, which always include the sung line, "Every kiss begins with K," and "Come and get your love" for phone maker Alltel.

"It's not that I don't do jingles -- it's just that I don't do things called 'jingles,"' Simon said. "It's the same music, just a different approach."

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Joel Simon Added to JigSaw Directory

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Joel Simon - 2007 40 Under 40 - Crain's New York Business Rising Stars

In high school, Joel Simon wanted to be a rock star; at Cornell University, a lawyer. But his epiphany came seven months into a what-the-heck job he’d taken writing ad jingles, when 50 mysterious envelopes arrived. “They were all checks,” Mr. Simon says. “Every single one.” They were residuals from a Clorox jingle he’d written for a small commercial music house, JSM Music. Every time it aired, he got paid–more than $70,000 in all. “I had no idea how much money could be made,” the Brooklyn native admits.

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JSM Music Goes Green with Cutting Edge Website Magazine: Leading Commercial Music Company Continues to Define Its Brand with Style and Vision

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NEW YORK--(BUSINESS WIRE)--JSM Music (www.jsmmusic.com), the largest commercial music production company in America, has partnered with GreenerMags by FirstRide to create eco-friendly, state-of-the-art online magazines.

GreenerMags by FirstRide (www.GreenerMags.com) is a new way to design, publish and share a“magazine” experience while being environmentally friendly. As a design-driven platform for interactive magazine content, FirstRide sees its partnership with JSM as the first step in creating a much wider social and professional network. Without resorting to conventional PDFs or Flash, GreenerMags’ platform is wholly unique.

Says Sue Garibaldi of Communication Arts Magazine, “I LOVE THIS…the[GreenerMags] interface is without equal.”

“Embracing new ideas has always been a compelling philosophy at JSM Music. Being part of ground-breaking collaborations is a constant practice. When Grant and I discussed the idea of building an interactive magazine on his GreenerMags platform for jsmmusic.com, I saw its potential immediately. This new JSM website is so astonishing that before one note of our music can be heard, the creative experience for our visitors had already begun visually and interactively, online,” says Joel Simon, President and Founder of JSM Music.

JSM Music is the largest commercial music production company in America producing music for some of the world’s best known advertisements. Joel Simon and JSM have been featured in Billboard, Crain’s New York Business, Creativity, New York Post, Adweek, Advertising Age, New York Times, and countless others.

The company and its talent pool have garnered countless gold and platinum records, Grammys, Emmys and every advertising award imaginable. Their recent advertising campaigns include projects featuring Mary J. Blige, TI, Kelly Clarkson Fat Joe, LL Cool J, and Eve.

JSM AND WOOZYFLY

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JSM Music, the largest commercial music production company in America, and WoozyFly, the online music media company devoted to independent artists, have formed a strategic partnership to produce "The Set at JSM Music" -- an online music video series featuring the hottest up and coming independent artists.

In addition, WoozyFly and JSM Music have entered into an agreement to represent select indie artists and present them in a cutting edge way to the advertising community for inclusion in television, radio and multimedia advertisements in the multi-billion-dollar advertising industry.

The Set at JSM is the premiere video series on WoozyFly.com and will debut in October with the launch of the site. At launch, there will be more than 30 episodes of the program featuring such bands as Kittie, Spottiswoode, Dolly Rots, Zack Hillyard, Devante, and Hysterics performing live sets from JSM Studios.

JSM Music founder and president Joel Simon, a 2007 honoree of the coveted "Crain's Business 40 Under 40," who has also been appointed to the Board of WoozyFly, is excited about this new venture: "As the music industry shake out continues to dissipate the antiquated record company model for artist development, distribution, and marketing, WoozyFly's model and our partnership is a unique breakthrough and blueprint for unified success for all involved."

JSM Music is the largest commercial music production company in America, producing music for some of the world's best-known advertisements. Joel Simon and JSM have been featured in Billboard, Crain's New York Business, Creativity, New York Post, Adweek, Advertising Age, New York Times, and countless others.

The company and its talent pool have garnered countless gold and platinum records, Grammys, Emmys and every advertising award imaginable. Their recent advertising campaigns include projects featuring Mary J. Blige, TI, Kelly Clarkson, Fat Joe, LL Cool J, and Eve.

For more information, visit http://www.jsmmusic.com or call 212/541-5698.

WoozyFly is an online music media company devoted to independent music that has deconstructed the traditional model and is introducing a completely new approach to music. With the launch of its website, WoozyFly.com, the company will enable fans to find great new music and for indie musicians to connect with fans and reach new heights in popularity. With more than 1000 bands representing 14 musical genres, WoozyFly.com is a multimedia network where artists, fans and EJs (Electronic Jockeys) can dynamically interact together on one site using the latest intuitive technology. Fans, Artists and EJs can create their own music shows, share videos and tracks, view WoozyFly's very own produced programs featuring the hottest artists on the site, as well as keep in touch with the latest news from some of the world's finest independent artists.

For more information, visit http://www.woozyfly.com or call 646/237-0579.

Crain's 40 Under 40

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In high school, Joel Simon wanted to be a rock star; at Cornell University, a lawyer. But his epiphany came seven months into a what-the-heck job he'd taken writing ad jingles, when 50 mysterious envelopes arrived. "They were all checks," Mr. Simon says. "Every single one." They were residuals from a Clorox jingle he'd written for a small commercial music house, JSM Music. Every time it aired, he got paid--more than $70,000 in all. "I had no idea how much money could be made," the Brooklyn native admits.

He would soon find out. Mr Simon cold-called a company that sold its juicers through infomercials, offering to produce original scores for the same $2,000 the firm had been paying for canned music. He added another incentive: a cut of his residuals. Before long, he'd cornered the infomercial market, and hundreds of thousands of dollars rolled in every quarter.

In 1997, Mr. Simon used the cash to buy JSM, which he turned into the largest commercial music producer in the city. Awards piled up, and revenues surpassed $10 million. As record labels began using commercials to promote their artists, the rock world that forsook Mr. Simon came calling. "High-powered record executives I could not get on the phone five years ago, now I can't get off the phone," he says.

Ad executives praise Mr. Simon for pushing JSM forward in a fast-changing business. "He has embraced the volatility of our industry," says Karl Westman, senior partner at Ogilvy & Mather. "It's easy for people to ride the same highway, but he gets off the beaten path."

Especially when he drives his Ferrari Modena convertible.

-Erik Engquist

JSM Music, Inc. Celebrates Its Top 10 Super Bowl Spot Featuring Justin Timberlake

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NEW YORK, N.Y. — JSM MUSIC, Inc., the largest commercial music production company in America, scored a major touch down at the Super Bowl having provided music for one of the top ad-spots during the game. JSM’s music was featured on Pepsi’s “Magnetic Attraction” advertisement which showcased the musical and acting talents of superstar performer Justin Timberlake.

The spot also featured a cameo appearance by Dallas Cowboys quarterback Tony Romo. The spot demonstrates how Pepsi - through “Pepsi Stuff” - brings people closer to music, merchandise and apparel.The soundtrack for “Magnetic Attraction” was a combination of a track written and produced by JSM followed by Justin Timberlake’s song “Lovestoned” through advertising agency BBDO Worldwide.

JSM Music ounder and President, Joel Simon , a 2007 honoree of the coveted “Crain’s Business 40 Under 40,” is proud of being called on by BBDO to work on this spot that aired during the world’s biggest commercial showcase: “Not only is this one of the top ten spots of the 2008 Super Bowl…but according to some sources it was listed as #2.”

JSM Music is the largest commercial music production company in America producing music for some of the world’s best known advertisements. Joel Simon and JSM have been featured in Billboard, Crain’s New York Business, Creativity, New York Post, Adweek, Advertising Age, New York Times, and countless others.

The company and its talent pool have garnered countless gold and platinum records, Grammys, Emmys and every advertising award imaginable. Their recent advertising campaigns include projects featuring Mary J. Blige, TI, Kelly Clarkson Fat Joe, LL Cool J, and Eve.

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